Designer Rick Owens's show at Paris Fashion Week went instantly viral online because it was instantly theatrical IRL.
The looks he sent down the runway are a bit hard to describe - picture everything from wearable bed sheets (with built-in pillow) to structured geometric shapes that look straight out of an early Lady Gaga tour. In fact, the shredded, boxy costume-like structures on the runway looked a whole lot like SpongeBob SquarePants decided to drop in on Paris Fashion Week.
The avant-garde pieces left many speechless, but thankfully Twitter was not. People were not afraid to poke fun both at his collection and at the fact that Owens passed out ponchos to the show's attendees to protect them from a spraying water fountain on site.
"Rick Owens new collection looks like when I used to try to make princess gowns by wrapping myself in my bedsheets as a kid," one user wrote. "The best part of Rick Owens was the soundtrack of maniacal laughter as he ruined everyone's blowouts with his spritzing fountain backdrop," tweeted Matthew Schneier of the New York Times. "When you need to take your couch on the go," joked someone on Twitter.
People had a lot of takes on the new Owens collection, and share those takes they did.
Of course, even those mocking him had to admit the shocking looks were still works of art.
With a SpongeBob SquarePants musical coming to Broadway this fall, might we suggest Rick Owens for costume designer. Between a splash zone and his square, shredded designs, it would take only some fabric dye to turn his SS18 vision into Bikini Bottom-worthy looks.